In Los Angeles, where I live, I constantly see billboards for popular YouTubers…which tells me that Google (who owns them) is investing a lot of money into helping popular brands succeed. More and more frequently, we are seeing popular YouTubers transcend the internet and move into more traditional media and movies, knocking down the gatekeepers that held the old guard in place. Guess what? It’s still free to start making this type of content. All you need is a laptop with a webcam and a free YouTube account. You can record the videos on your computer and upload them. Within minutes, you’re up and running. Of course, you’ll improve your content and upgrade your equipment as you keep going…but the point is that it’s free to start. So what are you waiting for? Related: These Are the 18 Most Popular YouTube Stars in the World — and Some are Making Millions How to produce content that people want to read, watch or listen to: The first decision you’ll have to make is what you want to talk about. This applies not just to written content, but to all content. What are you good at? What could you talk about enthusiastically for days from many different angles? It could be one thing, or a collection of things, but find those core ideas. For instance, the core idea and focus behind Rich20Something is helping young people live better lives by upgrading their wealth, health and happiness. I use my own experiences to write about making more money, becoming more well-rounded and feeling better about yourself. This could take the form of: Step-by-step how to’s for starting a freelance business Case studies of successful readers and students who’ve left their boring jobs to become entrepreneurs Thought pieces on my philosophies behind improving […]
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