Search engine optimization never stands still. It must evolve quickly to stay on top of the algorithm updates released by Google’s never-resting R&D team. Neither digital marketers nor SEO professionals are machines who can easily upload and process dozens of GBs of data. We are humans, and it takes us time to research, learn, and adapt new promotion and optimization techniques to our everyday processes. It is difficult, so many prefer to stay inside their comfort zones until Google hits really hard. In this article, I’m not going to challenge you to leave your safe SEO waters. What I’m going to do, though, is dig deeper into the history of search engine optimization and cover old school off-page optimization methods, which will definitely get your site penalized by Google today. So, let’s start our time machine and get going! #1 Link Building with “Rented” Paid Links Nowadays, paid links […]
Digital Strategy Content Marketing
