If there is one thing on my mind this year, it’s how we, as marketers, are getting our work done. Not to mince words, but how we work seems broken. I see the issues with the way I work. All. The. Time. I want dedicated time in my schedule to create, but I get interrupted or – when I do have time – I can’t seem to focus. Here are just a few common scenarios. I have an organized list of blog post ideas – and many half-finished articles – but I still scramble to meet deadlines. My days are filled with scheduled and unplanned phone conversations that result in more ideas – but the more I talk, the less time I have to act. When I do sit down to do actual work, I am interrupted with pings from IMs or phone calls. When I struggle with something […]
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